Home Based Business

Tips On Using SMS To Market Your Business



How can a text message possibly help you grow you business? Well, a properly executed text message can have a lot of power when you want to grow your business. Just about everybody has a cell phone, and most people communicate through text messages. So, why not use this to your advantage and market your company using one of the newest and most technological marketing techniques out there. If you are ready to learn how you can successfully use text messages to market your business, the following article has the information you need.

The first thing you need to do is create a plan. The best way to get any marketing campaign off the ground is to know what you want to achieve and how you plan to achieve it. What are you trying to achieve with this texting campaign?

Next, you will need phone numbers. Getting phone numbers is not always easy, but it is crucial in making your marketing campaign successful. Some people will just hand over the number, but that is not the norm. In order to get a majority of the numbers you need, you will have to get creative. You might want to offer a special purchase, free item or other discount for those customers who sign up for your texting subscription service.

Continue to reward those who stay signed up for your texts. You may offer points for making purchases or for checking in at your business. You can then let them use the points for special deals, or whatever you choose. Also, you can send out texts with special offers, only available for those who receive your text messages. Your customers will appreciate getting a good offer and being rewarded for getting your texts.

Send out a regulated amount of text messages to your subscribers. You do not want to send out too many messages, or your subscribers may get frustrated and end up opting out of your receiving your text messages. Send out two or three, short and relevant text messages each week. Make sure each text message you send out is helpful, in one way or another, to your subscribers. If you end up sending out texts that are not helpful and boring, your subscribers will end up ignoring any message you send, or will opt-out.

Encourage your subscribers to share your text messages and spread the word of your business and offerings. You can even offer a special incentive to your subscribers who share your information and get new customers to sign up for your text service.

Offer your subscribers an easy way to opt-out should they choose to not receive your messages any more. This should be a super easy process. Your customers will be more willing to sign up for your service if they know they can easily opt-out if they decide they no longer want to receive text messages from your company.

Now you should know how you can use text message to market your business. Mobile marketing is one of the marketing world’s newest trends and to get and keep valuable customers, you need to stay on top of what is going on today.